During my tenure as a graphic designer at REK Cosmetics, I played a pivotal role in shaping the visual identity and branding of the company. My work encompassed designing a wide range of materials that effectively communicated our core values of inclusivity, natural beauty, and high-quality skincare. I meticulously crafted designs that highlighted our commitment to pure, paraben-free ingredients and unisex beauty solutions, ensuring that every product—whether a lipstick, face cream, or moisturizer—was presented with clarity and sophistication. My designs not only enhanced the company's image but also resonated with our diverse clientele, reinforcing our mission of delivering affordable, dermatologist-tested products to all skin types. Through innovative use of visuals and adherence to our brand ethos, I contributed significantly to REK Cosmetics' success and its reputation as a leader in clean, effective beauty solutions.